Sunway Bachelor of Advertising and Branding

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Have you ever wondered who creates those catchy ads and memorable brand names we see every day? Welcome to Sunway University’s Bachelor of Advertising and Branding! This program is all about teaching you how to make those creative ideas.

Intakes	Duration
January, April, September	3 Years (full-time)

It is perfect for anyone who loves thinking of new and exciting ways to tell people about products and brands. At Sunway, you’ll learn how to turn your ideas into beautiful ads and brand stories that everyone will remember.

Let’s explore how this program can help you become a star in the world of advertising and branding!

An Introduction to Branding and Advertising

In the Sunway Advertising and Branding program, you will learn how to create memorable ads and strong brand images. This course is not just about theories, It is about knowing what attracts and influences people.

The program covers a range of topics like how advertising works, digital marketing, storytelling in branding, and using social media.

This course gives students the skills to become an expert in creating effective advertising and branding strategies, turning your creativity into a key for business success.

It is about learning to connect with your audience in the places they spend most of their time online.

Program Structure

Sunway Bachelor of Advertising and Branding is three years program and its curriculum is as following.

Free Elective Courses

Free electives are courses that are available at the institution. As a free elective, the Department of Communication will teach Global Media and Culture. Students are encouraged to take electives available through different schools and departments.

• Global Media and Culture

MOHE Compulsory General Subjects

Local Student

• Appreciation of Ethics and Civilization
• Philosophy and Current Issues
• Community Service in Planetary Health
• Bahasa Kebangsaan A (applicable to students who did not sit for SPM or did not obtain a Credit in SPM Bahasa Melayu)
• Creativity for Sustainability
• Entrepreneurial Mindset and Skills
• Sustainable Development in Malaysia

International Student

• Malay Language for Communication 2
• Appreciation of Ethics and Civilization
• Community Service for Planetary Health
• Entrepreneurial Mindset and Skills
• Sustainable Development in Malaysia

Entry Requirements

STPM	Average C or CGPA 2.0 (Minimum 2 principals)
A-Level	Minimum 8 points (Minimum Grade D in at least 2 subjects)
Australian Matriculation	ATAR 55
Canadian Matriculation	55%
MUFY	55%
Sunway Foundation in Arts	CGPA 2.0
Unified Examination Certificate	Maximum 28 points from 5 subjects (all Grade Bs)
International Baccalaureate	Completed with minimum 24 points (excluding bonus points)
Sunway Diploma in Related Field	CAVG 50% or CGPA 2.0

General Requirements

• Credit in English at SPM level or equivalent. IEP cannot be used to substitute a lack of Credit in English at SPM or Pre-University level.

International Students

• International students from specific countries who wish to study at Sunway University (for example, programs in collaboration with Lancaster University) must first complete and pass our online six-month International Preparatory Program (IPP). This is a prerequisite for enrolling in a Sunway degree program that also leads to a degree from Sunway’s partner university. To progress to the degree program, students must pass all subjects with a grade of C or higher.

English Requirements

• IELTS or equivalent 6.0

Why Choose Sunway for Studying Advertising and Branding?

Choosing Sunway University for your studies in Advertising and Branding is a decision that opens up a world of opportunities.

Sunway stands out for its commitment to blending creative skills with practical business insights, ensuring you are well prepared for the industry’s challenges.

The program is designed not just to teach, but to inspire, fostering a space where creativity and strategy meet.

At Sunway, you will be part of a vibrant community where ideas flourish. The faculty are not just educators, they are experienced professionals who bring real-world insights into the classroom.

They guide you in understanding the nuances of the industry, helping you turn your passion for creativity into a rewarding career.

Beyond academics, Sunway’s diverse and inclusive campus culture adds an extra layer of learning. You will interact with peers from different backgrounds, enriching your understanding of global market trends and consumer behaviors.

This multicultural environment is key in preparing you for a career in the globally connected world of advertising and branding.

In summary, Sunway offers a comprehensive, dynamic, and inspiring environment for studying Advertising and Branding.

It is a place where your creativity will be nurtured, your skills sharpened, and your potential fully realized, making it an ideal choice for anyone aspiring to make a mark in this exciting field.

Career Options

Graduates of Sunway University’s Advertising and Branding degree enter a world full with opportunities, including employment in creative marketing, brand management, and digital advertising that match their particular skills and vision.

The course of study opens the door to a future in which creativity and planning lead to exciting and rewarding job options.

• Creative director
• Art director
• Brand manager
• Advertising account executive
• Copywriter
• Social media manager
• Creative production manager
• Account planner
• Media planner
• Web media advertising specialist
• Editors
• Strategists

Program Fees

The Bachelor of Advertising and Branding program fees at Sunway University varies depending on whether the student is from the Malaysia or outside. Annual course of study is covered by these fees.

Local or International	Annual Tuition Fees
Local Student	MYR 36,300
International Student	USD 8,322

FAQs

1. What facilities does Sunway University offer to support this program?

• The university offers modern facilities including multimedia studios, computer labs equipped with the latest software, and a comprehensive library.

2. Are there any specializations available within the Bachelor of Advertising and Branding program?

• The program offers specializations in areas such as digital marketing, creative design, and media strategy.